BLOCKGRAPH

BLOCKGRAPH

BLOCKGRAPH
VISUAL IDENTITY/
STATIONERY/
UX UI DESIGN/
PRESENTATION DESIGN

Blockgraph is a technology company powering the future of privacy-focused, connected TV advertising. Built to help the world’s leading media, technology, and information services companies collaborate securely, Blockgraph provides a trusted platform for identity-based targeting and measurement across multiscreen TV environments—while preserving consumer privacy.

The brand identity reflects this mission through a visual language inspired by blockchain architecture. The Blockgraph logo is an interpretation of the decentralized networks that power modern data collaboration.

Each letterform is abstracted into interconnected structures, symbolizing secure connections between partners, data integrity, and the flow of information across platforms. The mark feels technological, structured, and forward-looking, capturing both the complexity and reliability of the platform.

Owned by Comcast NBCUniversal, Charter Communications, and Paramount, Blockgraph sits at the intersection of media, technology, and trust.

CREDITS

Design Direction, Design: Don Wilmer
Design: Louie Greco

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