RESTAURANT IDENTITY
RESTAURANT IDENTITY
DEUX
CHEVAUX
Deux Chevaux, meaning “two horses” in French, draws its identity from a symbol that merges the form of a horse with the number two. This custom mark reflects both the name and spirit of the restaurant—elegant, distinctive, and rooted in French inspiration.
The visual identity is anchored in a rich hunter green paired with refined gold accents. The deep green evokes tradition, depth, and sophistication, while the gold adds warmth and a sense of understated luxury. Together, the palette creates a timeless atmosphere that reflects the restaurant’s elevated yet welcoming dining experience.
Through its symbolic mark, refined color palette, and pattern motif, Deux Chevaux’s identity blends classic French elegance with a modern graphic sensibility.
BISOU
Bisou, the French word for kiss, inspired a brand identity centered on romance, playfulness, and the charm of French culture. The visual language was designed to feel whimsical and inviting, capturing the lighthearted affection associated with a friendly French greeting.
At the heart of the identity is a whimsical logo that reflects the restaurant’s personality—elegant yet playful, with a touch of flirtation that mirrors the meaning behind the name.
The interior graphics and environmental design extend this concept throughout the space. A prominent wall mural of kiss marks serves as a focal point, transforming the dining environment into an immersive expression of the brand.
A bold, red-forward color palette anchors the identity. Red evokes passion, appetite, and romance—perfectly aligning with both French culinary culture and the symbolic gesture of a kiss. Accents of softer tones help balance the vibrancy, allowing the red elements and kiss motifs to stand out while maintaining an inviting, stylish ambiance.
Bisou is not just a place to dine, but a place to gather, celebrate, and share a little affection. 💋
GEMELLI
Gemelli takes its name from the short, twisted pasta shape that resembles two strands intertwined. In Italian, gemelli also means “twins”—a meaning that sits at the heart of the restaurant’s story. Founded by a father inspired by his twin son and daughter, the brand celebrates connection, family, and the simple joy of sharing a meal together.
This idea of togetherness is woven directly into the visual identity. The logo features two interlocking G letterforms, echoing the intertwined form of gemelli pasta while symbolizing the bond between the twins. Just like the pasta shape itself, the forms wrap around one another in a gesture of unity—distinct yet inseparable.
Gemelli’s identity reflects the warmth of family traditions and the craft of Italian cooking: thoughtful, playful, and rooted in connection. Every detail—from the name to the mark—tells a story of two becoming one, much like the strands of pasta that inspired it.
BAR
POULET
Bar Poulet celebrates the essence of French sophistication while embracing the fun and comfort of indulgence. This is a place where luxurious Champagne meets crispy, golden fried chicken—a pairing that may seem unconventional, but once experienced, becomes an unforgettable culinary revelation.
Bar Poulet honors tradition while pushing boundaries with a bold, modern twist. It’s the charm of a Parisian bistro, mixed with the joyous surprise of Southern comfort food, served with a glass of the finest Champagne. A blend of indulgence, class, and unexpected delight.
Pierre the French Rooster
Pierre is the embodiment of French flair and boldness. He is illustrated in a playful, but sleek and elegant style. He underscores Bar Poulet’s chic and sophisticated atmosphere.
